Executive Package
RecommendedBoth reports, for less than the two.
The Company X-Ray and the Founder X-Ray, ordered once and delivered together. Each one is the whole report – every section of its own rubric, its own score, its own 90-day plan – and the pair costs less than buying them one at a time.
- Price
- $59
- Reports
- Two, both in full
- Ready in
- ~9 minutes
- Access
- 90 days, PDF export
The two records are read by the same people: the investor who searched the company also searched the founder. Most founders have read neither.
What you enter
~9 minutes01What it answers
Six questions you cannot answer from inside the building.
02What arrives
What the report covers, in this order.
Not a dashboard and not a data dump. Two documents: the company report from its summary and score through its rubric to its plan, then the founder report the same way. Each is the report you would receive if you bought it alone, which is why a heading or two appears in both.
03The score
Six dimensions. One number you can defend.
Each dimension is scored 0–100 against a published rubric, and the headline number is their plain mean. Run it again in ninety days and the two are comparable.
Brand
01Is the company recognised, and is it recognised for the right thing?
Raises it – Consistent naming and description across owned and third-party sources, distinct category language, unaided recall in search behaviour.
Lowers it – Different descriptions of the business on different platforms, category vocabulary borrowed from competitors, a positioning nobody repeats back.
SEO
02When someone searches the problem you solve, do they reach you?
Raises it – Coverage of non-brand category queries, technically clean and crawlable pages, internal linking that matches how buyers actually search.
Lowers it – Ranking only for your own name, comparison sites outranking you on your own category, pages with no title, description or structured data.
AI visibility
03What do AI assistants say when someone asks about your category?
Raises it – Being named unprompted in category answers, sources the assistants cite, structured data and clear factual pages they can quote.
Lowers it – Being absent from category answers, being described from a competitor's framing, being confused with a similarly named company.
Trust
04Would a cautious buyer feel safe transacting with you?
Raises it – Verifiable identity, security and compliance evidence, real reviews across more than one platform, clear pricing and terms.
Lowers it – No named team, no address, thin or single-platform reviews, missing legal pages, claims with nothing behind them.
Market position
05Where do you sit against the alternatives a buyer is also reading?
Raises it – A defensible difference stated in your own words, strength on the axes buyers compare, presence in the comparisons they read.
Lowers it – A crowded middle, feature parity described in generic terms, absence from the comparison content that decides the deal.
Growth potential
06How much upside is reachable without changing the business?
Raises it – Large addressable demand you do not yet capture, obvious unbuilt pages and channels, high-intent queries with weak incumbents.
Lowers it – Demand already captured, saturated channels, upside that depends on a new product rather than better execution.
04Proof
Read both in full before you buy either.
Same format, same rubric, same length as the report you would receive. Nothing is hidden behind the price.
05Who buys it
Four readers, one document.
Founders who want both
You were going to buy the two anyway. This is the same two reports for less than the two prices.
Teams preparing to raise
Diligence reads the company and searches the founder. Read both first, in the same sitting.
Operators after a repositioning
The company record and your own record move at different speeds. Two readings, taken on the same day, show you which one lags.
Anyone about to be searched
A funding round, a keynote, a press cycle. The company page and your name are both part of what is found.
Executive Package
- The Company X-Ray in full, with its own score and plan
- The Founder X-Ray in full, with its own score and plan
- Two separate reports, neither one abridged
- Less than the two reports bought separately
- Both reports, or neither and no charge
- 90 days of reading in your account
The report lives in your account and stays readable for 90 days. Inside that window you can export it to a PDF and keep the file, and the file does not expire when your access does. When the 90 days end, online access ends and our copy is deleted.
Secure processing · one-time payment
06Before you buy
Four things worth knowing.
Two reports, not one merged document
A full Company X-Ray and a full Founder X-Ray, each complete on its own evidence, each scored against its own rubric. Neither one is abridged to make room for the other.
Nothing is claimed about the pair
The two reports are not compared, not averaged and not read against each other. We cannot verify that the person named and the company named have anything to do with one another, so we do not sell an analysis that assumes it.
Both or neither
Each report has its own source floor and both are checked before a word is written. A package that cannot stand on both records is not delivered at half strength – it is refused and the whole price comes back.
Cheaper than the parts
That is the whole of the offer: the same two reports, at a lower price than buying them separately. There is nothing in here you cannot buy on its own.
Two scores
Each report carries its own headline score against its own rubric – 84 out of 100 for a company reads nothing like 71 out of 100 for a person. We do not average the two into one number, and the two are not comparable with each other.
07Questions
About Executive Package.
The company report can be about any company. The founder report has to be about you. Checkout asks you to confirm in its own box that the person named is yourself, and refuses the order without it – a report about somebody else is not sold, whatever your relationship to them.
No. They are produced and delivered as two independent reports, each true on its own evidence. We do not analyse the link between the person and the company, because checkout cannot establish that there is one: anybody could enter themselves and a company they have never worked at. Until we can verify the relationship we do not charge for reading it.
Price, and that is the only reason we offer. One order, one payment, both reports, less than the two bought separately. If you only want one of them, buy that one – you lose nothing that exists only here.
They were withdrawn on 14 August 2026. Both asserted a relationship between the founder and the company, and our checkout cannot verify that the two are related, so the analysis rested on something nobody had checked. Rather than charge for it, we removed it and kept the package price.
See what the market already knows about you.
~9 minutes from now you will have read it. No call, no onboarding, no subscription.
- One-time payment – no subscription
- Readable for 90 days
- Export to PDF, yours to keep
- Secure processing via Stripe